• Sony Music Africa Partners With Afrochella and Audiomack to Launch Expanded ‘Rising Star Challenge' Competition

    11 days ago - By Sony Music

    Sony Music Africa is proud to announce its new partnership with Culture Management Group, the parent company of Afrochella, and media streaming service Audiomack, to expand the flagship ‘Rising Star Challenge' competition for unsigned and emerging artists in Africa.
    Up to 10 prize winners chosen from a shortlist of 25 unsigned and emerging artists who enter the competition will benefit from global distribution deals from Sony Music Africa, bringing their music to the world. Five of these prize winners will also be chosen to perform on Afrochella's Rising Star Stage alongside the festival's...
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